Source: https://forum.safe.global/t/safe-token-utility-proposal/2447

Following meetings around SafeCon, it became clear that the FE elements of app intregration doesn’t cover the full scope, an example is the COW swap integration in DEN vs the COW swap integration in Safe UI. As such, it’s likely better to negotiating on Core level for the ecosystem instead of FE.

Part 2: App Marketplace

Rational

Proposal

SAFE’s front-end is of critical value for the future of crypto. As multi-sig and fully custodial solutions become the norm for users ranging from independent to institutional, it is clear that no-code solutions will retain and even gain value. The SAFE front-end should capture the value of the “digital” real estate on the front-end application.

We propose a mechanism (building on top of the mechanism discussed in Part 1) whereby protocols can increase their stake to gain favorable positioning on the SAFE app page. As protocols become commoditized, their spend should shift from improving efficiency to increasing usage. It stands to reason that a DEX listed first in SAFE’s app store will generate more volume from SAFE users than a DEX listed further down in SAFE’s app store. The delta in value here is value capture that we can transfer to SAFE holders. Furthermore, since this proposal will motivate protocols to become SAFE holders, they will be mutually benefited by this value capture. Additionally, it allows for a scenario in the future where lending protocols will allow protocols to borrow against their staked SAFE tokens as collateral, increasing their capital efficiency while retaining the core utility of their staked SAFE tokens.

If there is sufficient interest, we are happy to build a model to test the impact of variables, such as % thresholds for staking, in this proposal.